2025 Brazil Fitness Expo: XYSFITNESS Iqaqambile nge-Packed Booth kunye neMfuno eshushu

Nabani na okwishishini lehlabathi jikelele lezixhobo zokuzilolonga-nokuba ungumenzi, umnini wejimu, okanye umsasazi-owona mboniso mkhulu worhwebo wokuqina eLatin America sisiganeko esingaphoswayo. Uhlelo lwama-26 lweFitness Brasil Expo (eyayifudula i-IHRSA Fitness Brasil) yathatha iZiko leMboniso yeTransamérica yaseSão Paulo ukusuka nge-28-30 ka-Agasti 2025, kwaye yayinkulu, yahluka kakhulu, kwaye inobuchule ngakumbi kunangaphambili. Njengenkokeli yokwenziwa kwezixhobo zorhwebo nezokuhlala, XYSFITNESS yayingaphambili kunye neziko-kunye nendlwana yethu? Yayiyindawo yamandla, enemigca yabathengi abanomdla, iidemos ezingapheliyo, kunye nenkungu yemibuzo. Masicalule iimbalasane ze-expo, imarike yokuqina yaseBrazil ekhulayo, kwaye kutheni XYSFITNESS yaba ngobalaseleyo kumsitho walo nyaka.

XYSFITNESS kuMboniso: Indlwana Ethe Yaphuma

Ukususela ngomhla wokuqala, idokodo lethu XYSFITNESS (elikwi-Pavilion 3, indawo ehamba phambili yetrafikhi kufuphi nemigangatho yedemo) yatsala izihlwele-kwaye ngesizathu esihle. Size silungiselele ukubonisa izixhobo ezilungiselelwe iimfuno zemarike ezizodwa zaseBrazil, kwaye ababekhona baphendula ngomdla:

• Iidemo ezingapheliyo : Iqela lethu liqhube imiboniso ephilayo yeemveliso ezimbini zeenkwenkwezi: iXYS Commercial Treadmill X9 (eyakhelwe iindawo zokujima ezihamba abantu abaninzi abanemoto eyi-2.5HP kunye nedesika eyothusayo) kunye neXYS Foldable Home Bike H5 (exineneyo, ezolileyo, kwaye igqibelele kwindawo yokuhlala ekhulayo yaseBrazil). Rhoqo kwimizuzu engama-30, amaqela ayehlanganisana ukuze abukele uvavanyo lokuqina lwe-treadmill kunye noyilo lokonga indawo yebhayisekile-abaninzi bahlala bebuza imibuzo eneenkcukacha malunga nespecs kunye nokwenza ngokwezifiso.

• Imigca yokubonisana : Phakathi kwentsasa ngo-Agasti 28, sasinoluhlu lokulinda iincoko zomntu ngamnye. Abanini gym baseSão Paulo, eRio de Janeiro, nakwiArgentina eselumelwaneni badlula ukuze baxoxe ngeeodolo ezininzi zeendawo zabo ezandayo. Umbuzo obalulekileyo? Ukuthobela imigangatho yokhuseleko lwasekhaya-kwaye besikulungele ukwabelana ngezatifikethi zethu (kuquka i-EN957 kunye nezikhokelo ze-INMETRO zaseBrazil) ukubeka iingqondo zabo zikhululekile.

• Impendulo Encumisayo : 'Le yeyona nto kanye igiya eyomeleleyo esiyidingayo kwijim yethu ye-24/7,' utshilo uCarlos M., ongumnini wejim ekhula ngexabiso eliphantsi e-São Paulo, emva kokuvavanya i-X9 treadmill. Omnye obekhona, umsasazi osuka eChile, waphawula: 'Ii-MOQs zakho (ubuncinci be-odolo yobuninzi) ziyaguquguquka-sinokuqala encinci kunye nesikali, esilungele ukungena kwimarike yaseBrazil.'

Ekupheleni kweentsuku ezintathu, siqokelele ngaphezulu kwe-120 abakhokelayo abafanelekileyo-ukusuka kubanini bendawo yokuzivocavoca ukuya kubasasazi-kwaye sitshixelwe kwii-odolo zokuqala ezi-5. Kucacile: Umzi mveliso wokomelela waseBrazil ulambele izixhobo ezithembekileyo, ezonga imali, kwaye XYSFITNESS zihanjiswe.

2025 Expo Overview: Scale That Broke Records

Lo nyaka uMboniso weFitness Brasil awuzange ube yimpumelelo nje kwi- XYSFITNESS -ibiyisiganeko esibalulekileyo kulo lonke ushishino. Nantsi inkcazo ekhawulezayo yobungakanani bomsitho kunye nomda:

• Isithuba : iipaviliyoni ezi-5 ezigubungela i-28,000 m² (ukunyuka kwe-47% ukusuka kwi-19,000 m² ngo-2024)-igumbi elaneleyo lokusingatha ababonisi be-160 +.

• Ukuzimasa : 32,000+ iindwendwe (iphezulu kwi-30,000 yoqikelelo kunye nerekhodi ye-2024 ye-25,000). Isihlwele yayingama-84% eengcaphephe zeshishini-ethetha abathengi abazimiseleyo, hayi nje ababukeli abanomdla.

• Ukwenziwa ngokutsha : Emva kweminyaka engama-25 njenge 'IHRSA Fitness Brasil,' umsitho ngokusesikweni waba nguMboniso weFitness Brasil Expo -igama elitsha elibonisa ukufikelela kwayo okukhulayo kwihlabathi, ngelixa igcina intsebenziswano kunye noMbutho wezeMpilo kunye noQoqosho (HFA, owawufudula i-IHRSA) womelele.

Iiyure zalungiselelwa uthungelwano: 10 AM–9 PM ngo-Agasti 28–29, kunye ne-10 AM–8 PM ngo-Agasti 30, kunye neeseshoni zenkomfa ezandisiweyo zokuntywila nzulu kwiintsingiselo zemarike.

Oza Kukubona: IiNdawo ze-Expo kunye neendawo ekuGxilwe kuzo

IFitness Brasil Expo yivenkile enendawo enye kuyo yonke icandelo leshishini lokomelela, kwaye uyilo lwalo nyaka lwenza kube lula ukunxulumana nabantu abalungileyo. Nantsi indlela eyaphuka ngayo indawo:

1. IiNdawo zeZixhobo eziphambili

• Izixhobo zoQeqesho lwezoRhwebo : Ii-Treadmills, i-ellipticals, ii-racks zamandla- umqolo we-gyms. XYSFITNESS ingena kanye apha, ibonisa umgca wethu worhwebo owakhelwe i-Brazil's 56,833+ gyms.

• Ukufaneleka kweNdawo yokuHlala : Izixhobo ezixineneyo ezifana neebhayisekile ezisongekayo kunye needumbbells ezilungelelanisiweyo (udidi lwe-post-bhubhane boom-Izixhobo zokuhlala zaseBrazil ezisuka kumazwe angaphandle bezinyuke nge-60% kwi-Q1 2025).

• Ukusebenza kunye nokuQiniseka kwaNgaphandle : Iirigi zoqeqesho kunye nezikhululo zangaphandle (ezidumileyo kwiistudio ze-boutique).

• Ukuvuselela kunye nokuphila kakuhle : Izixhobo zonyango lomzimba kunye neteknoloji yokubuyisela (i-niche ekhula ngokukhawuleza).

2. IiMveliso ezixhasayo kunye neeNkonzo

• ISondlo seMidlalo : Izongezo kunye neemveliso ze-hydration.

• I-Athleisure & Accessories : Iimpahla zokuzilolonga kunye neetraki zokuqina (iimpawu ezifana nePolar ibonise izixhobo zedijithali).

• Izisombululo zoLawulo lweGym : Isoftware yokungena kwamalungu kunye nokucwangciswa (iinkokeli zasekuhlaleni ezifana neTecnofit zikhuphe izixhobo zabo zamva nje).

3. IiNdawo eziSebenzayo kunye nezeMfundo

• 6 IiForam eziphambili : Iintetho malunga nokusebenza kwejimu, ukuthengisa, kunye neendlela zehlabathi. Iqela lethu lizimase iseshoni 'IiModeli zeGym ezinexabiso eliphantsi eBrazil' -izimvo esizisebenzisayo ukucokisa ukunikezela ngezixhobo zorhwebo.

• Amanqanaba eDemo : Ukuzilolonga okuphilayo kunye nezixhobo zokufundisa.

• I-Networking Lounges : Iindawo ezingaqhelekanga zokunxibelelana noontanga—sidibene nee-arhente zasekuhlaleni ezi-3 ezinomdla wokumela XYSFITNESS eBrazil.

Ukujongwa ngasemva: Ilifa leMinyaka engama-25 leMboniso

IFitness Brasil Expo ayizange ibe ngowona mnyhadala wokomelela waseLatin America ngobusuku nje obunye. Uhambo lwayo lubonisa ukukhula kokuqina kweBrazil:

• 2000: Yaziswa njenge 'IHRSA Fitness Brasil' ukuzisa ezona ndlela zingcono zehlabathi eBrazil. Iintlelo zakwangoko zigxile kwimiboniso emincinci kunye neendibano zocweyo.

• 2010–2020 : Ikhule nge-gym boom yaseBrazil, yandisa kwiindawo ezinkulu kwaye yatsala ababonisi bengingqi. Kumisiwe kuphela ngo-2020 ngenxa yobhubhane.

• 2024: Betha iminyaka engama-25, iindwendwe ezingama-25,000, kunye nodumo njenge 'ishishini + lemfundo' hub.

• 2025: Iguqulwe yaba ngu 'Fitness Brasil Expo' -uphawu lokuzivelela kwayo kwisiganeko sokwenyani sehlabathi.

Namhlanje, ilinganisa isikali se-FIBO yaseYurophu kunye nokugqalisela kwe-IHRSA kulwazi olunokusetyenzwa-njengeseshini zango-2024's 200+ kulawulo lwejimu kunye nobuchwepheshe.

IMarike yaseBrazil yokuJonga iFitness: IiMfuno zokuQhuba iiMpawu (Kutheni sityala imali)

Ukuqonda ukuba kutheni ibhuthi yethu ibigcwele, kufuneka ubone ukukhula kweshishini lokuqina eBrazil. Yenye yezona zinto zikhula ngokukhawuleza kwihlabathi-kwaye nantsi into eyenza ukuba ibekho:

1. Ukukhula kweGym: Ukwandiswa kwe-3x kwiminyaka elishumi

• 2014: 19,266 iindawo zokuzivocavoca.

• 2024: 56,833 gyms (31,000 ebhaliswe ngokusemthethweni).

• Amalungu: I-7.9 yezigidi + (kuphela i-3-4% yabemi baseBrazil-igumbi elikhulu kakhulu lokukhula!).

Imarike ihlukaniswe (i-gyms encinci ilawula), kodwa ixabiso eliphantsi, i-24/7 ityathanga (ephefumlelwe yiPlanet Fitness) yanda ngokukhawuleza-ingakumbi eSão Paulo (i-25% ye-gyms yaseBrazil ilapha).

2. Ukutshintsha kwabathengi: Impilo, ukuLula kunye nokuGuquguquka

• Ubuninzi babantu : 62% amadoda, 38% abasebenzisi ababhinqileyo; uninzi lweminyaka engama-26-45 ubudala.

• Izinto ezikhuthazayo : I-66% yoqeqesho lwempilo yomzimba, i-57% yempilo yengqondo (i-post-bhubhane ephambili).

• Imiceli mngeni : Ixesha kunye nenkuthazo—ngoko ke iindawo zokuzilolonga zifuna izixhobo ekulula ukuzisebenzisa nezihlala ixesha elide ( molo, XYSFITNESS !).

3. IMbango yeZixhobo: URhwebo kunye nokuPhuma kweNdawo yokuHlala

Imarike yezixhobo zaseBrazil iqhutywa kabini:

• EzoRhwebo : Iijim zifuna izixhobo zendlela ephezulu (i-X9 yethu yokunyathela yenzelwe abasebenzisi abali-10+ ngosuku).

• Indawo yokuhlala : Ukuthengiswa kokufaneleka kwekhaya kunyukile-ii-dumbbells eziguquguqukayo zenyuka ngama-250% unyaka nonyaka.

Iingcali ziqikelela ukukhula kwe-9.5% ngonyaka nge-2030-ukwenza iBrazil ibe yimarike ebalulekileyo ye XYSFITNESS .

Kutheni XYSFITNESS ifanelekile kwiMarike yaseBrazil

Impumelelo yethu kumboniso ayibanga lithamsanqa—kungenxa yokuba siyila izixhobo ezihlangabezana neemfuno ezizodwa zaseBrazil:

• Ukuqina : Umgca wethu wezorhwebo uphatha ukusetyenziswa okunzima (okubalulekileyo kwi-24/7 gyms).

• Ukuthobela : Sihlangabezana nemigangatho yehlabathi (EN957, ASTM) kunye neemfuno zendawo (INMETRO).

• Ukuguquguquka : I-MOQs ukusuka kwi-5 ukuya kwiiyunithi ze-500-zilungele ii-gyms ezincinci okanye iintambo ezinkulu.

• Ukwenza ngokwezifiso : Sinikezela ngemibala yebhrendi kunye nokubekwa kwelogo (eyaziwayo ngamatyathanga ejim afuna ukugqama).

Ngaba ukulungele ukwenza iQela le-Brazil's Fitness Boom?

I-Brazil's 30,000+ gyms kunye nemarike yokuqina yasekhaya ekhulayo idinga izixhobo ezithembekileyo-kwaye silapha ukuzozisa. Nokuba ungumnini wejimu e-São Paulo, umsasazi e-Chile, okanye ibhrendi ejonge ukungena kwi-Latin America, XYSFITNESS inezixhobo kunye nobuchule bokukuxhasa.

Ukusuka kwi-X9 yorhwebo yokunyathela ukuya kwibhayisekile yasekhaya esongelwayo ye-H5, iimveliso zethu zakhelwe ukuhlala-kwaye zikuncede ukhule. Sele silandela i-120+ ehamba phambili evela kwi-expo, kodwa kusekho ixesha lokujoyina umfutho.

Sithumelele umbuzo wakho namhlanje ukuze ufumane isicatshulwa esiqhelekileyo, ufunde ngakumbi malunga nezixhobo zethu ezithobela iBrazil, okanye uxoxe ngendlela esinokuxhasa ngayo iprojekthi yakho elandelayo. Masigcine ishishini lokomelela laseBrazil lihamba—kunye.

XYSFITNESS - Izixhobo zeGlobal Fitness, izisombululo zeNgingqi