2025 Brazil Fitness Expo: XYSFITNESS E Khanya ka Booth e Pakiloeng & Tlhokahalo e Chesang

Bakeng sa mang kapa mang indastering ea lisebelisoa tsa boikoetliso ba lefats'e - ebang u moetsi, mong'a boikoetliso ba boikoetliso, kapa morekisi - Pontšo e kholo ka ho fetisisa ea khoebo ea boikoetliso ea Latin America ke ketsahalo e ke keng ea fosa. Khatiso ea bo-26 ea Fitness Brasil Expo (eo pele e neng e le IHRSA Fitness Brasil) e nkile sebaka sa São Paulo's Transamérica Expo Center ho tloha ka Phato 28–30, 2025, 'me e ne e le kholoanyane, e fapane ho feta, ebile e le maano ho feta pele. Joaloka moetapele oa tlhahiso ea thepa ea khoebo le ea bolulo, XYSFITNESS e ne e le ka pele le bohareng-le lephephe la rona? E ne e le setsi sa matla, se nang le mela ea bareki ba thahasellang, batho ba sa khaotseng, le lipotso tse ngata. Ha re hlalose lintlha-khōlō tsa expo, 'maraka oa ho ikoetlisa o ntseng o eketseha oa Brazil, le hore na ke hobane'ng ha XYSFITNESS e bile ea hlahelletseng ketsahalong ea selemo sena.

XYSFITNESS ho Pontšo: Lephephe le Ileng la Iponahatsa

Ho tloha ka letsatsi la pele, lephephe la rona la XYSFITNESS (le Pavilion 3, sebaka se nang le sephethephethe se haufi le methati ea demo) le ile la hohela matšoele-'me ka mabaka a utloahalang. Re tlile re itokiselitse ho bontša lisebelisoa tse lumellanang le litlhoko tse ikhethang tsa 'maraka oa Brazil,' me ba tlileng kopanong ba ile ba arabela ka cheseho:

• Li-Nonstop Demos : Sehlopha sa rona se ile sa tsamaisa lipontšo tsa lihlahisoa tsa linaleli tse peli: XYS Commercial Treadmill X9 (e haheletsoeng libaka tsa boikoetliso tse nang le sephethephethe sa 2.5HP) le XYS Foldable Home Bike H5 (e kopanetsoeng, e khutsitseng, 'me e loketse sebaka sa bolulo se ntseng se hola sa Brazil). Metsotso e meng le e meng e 30, lihlopha li ne li bokana ho shebella liteko tsa ho tšoarella ha treadmill le moralo oa ho boloka sebaka oa baesekele - ba bangata ba ne ba lula ho botsa lipotso tse qaqileng mabapi le lintlha le mokhoa oa ho e etsa.

• Mehala ea Lipuisano : Bohareng ba hoseng ka la 28 Phato, re ne re e-na le lethathamo la batho ba letetseng lipuisano tsa motho ka mong. Beng ba li-gym ba tsoang São Paulo, Rio de Janeiro, esita le Argentina ea boahelani ba ile ba feta ho buisana ka liodara tse ngata tsa libaka tsa bona tse ntseng li eketseha. Potso ea bohlokoa? Ho lumellana le litekanyetso tsa polokeho ea lehae-'me re ne re itokiselitse ho arolelana mangolo a rona (ho kenyeletsoa EN957 le tataiso ea Brazil ea INMETRO) ho beha likelello tsa bona boiketlo.

• Positive Feed : 'Sena ke sona hantle lisebelisoa tse tšoarellang tseo re li hlokang bakeng sa boikoetliso ba rona ba 24/7,' ho boletse Carlos M., mong'a setsi sa boikoetliso se theko e tlase se ntseng se hola sa São Paulo, kamora ho leka mochini oa X9. Motho e mong ea tlileng kopanong, morekisi ea tsoang Chile, o hlokometse: 'Li-MOQ tsa hau (bonyane ba li-odara) lia tenyetseha - re ka qala ka tse nyane, tse loketseng ho kena 'marakeng oa Brazil.'

Qetellong ea matsatsi a mararo, re ile ra bokella batho ba fetang 120 ba tšoanelehang—ho tloha ho beng ba boikoetliso ba ’mele ho isa ho barekisi—’me ra notlella ka liodara tse 5 tsa pele. Ho hlakile: Indasteri ea boikoetliso ea Brazil e lapetse lisebelisoa tse tšepahalang, tse bolokang chelete e ngata, 'me XYSFITNESS ea tlisoa.

2025 Expo Overview: Scale That Broke Records

Fitness Brasil Expo ea selemo sena ha ea atleha feela ho XYSFITNESS -e bile ketsahalo ea bohlokoa indastering eohle. Mona ke kakaretso e potlakileng ea boholo le boholo ba ketsahalo:

• Sebaka : Li-pavilions tse 5 tse koahelang 28,000 m² (ho fihla ho 47% ho tloha ho 19,000 m² ka 2024) - sebaka se lekaneng ho amohela ba bonts'ang ba 160+.

• Baeti ba ba teng : Baeti ba 32,000+ (ba holimo ho 30,000 le rekoto ea 2024 25,000). Letšoele e ne e le 84% ea litsebi tsa indasteri-e bolelang bareki ba bohlokoa, eseng feela bashebelli ba bohelehele.

• Rebranding : Kamora lilemo tse 25 e le 'IHRSA Fitness Brasil,' ketsahalo e ile ea fetoha ka molao Fitness Brasil Expo -e leng lebitso le lecha le bonts'ang phihlello ea eona e ntseng e hola ea lefats'e, ha e ntse e boloka tšebelisano ea eona le Health & Fitness Association (HFA, eo pele e neng e le IHRSA) e tiile.

Lihora li ile tsa ntlafatsoa bakeng sa marang-rang: 10 AM–9 PM ka Phato 28–29, le 10 AM–8 PM ka Phato 30, ka linako tse atolositsoeng tsa kopano bakeng sa ho ikakhela ka setotsoana mebarakeng.

Seo U tla se Bona: Libaka tsa Expo & Libaka tse Tsepamisisang Maikutlo

Fitness Brasil Expo ke sebaka se le seng bakeng sa karolo e 'ngoe le e 'ngoe ea indasteri ea boikoetliso, 'me sebopeho sa selemo sena se entse hore ho be bonolo ho hokahana le batho ba nepahetseng. Mona ke kamoo sebaka se ileng sa senyeha kateng:

1. Libaka tsa Lisebelisoa tsa Core

• Lisebelisoa tsa Boikoetliso ba Khoebo : Li-treadmill, ellipticals, li-racks tsa matla- mokokotlo oa li-gyms. XYSFITNESS e lekana hantle mona, e bonts'a sebaka sa rona sa khoebo se etselitsoeng libaka tsa boikoetliso tsa 56,833+ tsa Brazil.

• Boikoetliso ba Bolulo : Lisebelisoa tse kopaneng joalo ka libaesekele tse menoang le li-dumbbell tse feto-fetohang (sehlopha sa boom ba kamora seoa - thepa ea bolulo ea Brazil e tsoang kantle ho naha e ne e nyolohile ka 60% ho Q1 2025).

• Boikoetliso bo sebetsang le ba Kantle : Lisebelisoa tsa koetliso le liteishene tsa kantle (tse tsebahalang ka li-studio tsa mabenkele).

• Rehabilitation & Wellness : Lisebelisoa tsa phekolo ea 'mele le theknoloji ea ho hlaphoheloa (sebaka se ntseng se hōla ka potlako).

2. Tšehetso ea Lihlahisoa le Litšebeletso

• Phepo ea Lipapali : Lisebelisoa le lihlahisoa tsa hydration.

• Athleisure & Accessories : Liaparo tsa boithapollo le li-trackers tsa boikoetliso (li-brand tse kang Polar showcased digital tools).

• Litharollo tsa Tsamaiso ea Boikoetliso : Software bakeng sa ho hlahloba litho le ho hlophisa (baeta-pele ba lehae ba kang Tecnofit ba hlahisitse lisebelisoa tsa bona tsa morao-rao).

3. Libaka tsa Tšebelisano le Thuto

• Liforamu tse 6 tse ka Sehloohong : Lipuisano ka tšebetso ea boikoetliso ba 'mele, mebaraka le mekhoa ea lefats'e. Sehlopha sa rona se bile teng sebokeng se mabapi le 'Mehlala ea Boikoetliso ba Litšenyehelo tse Tlase naheng ea Brazil' -maikutlo ao re a sebelisang ho ntlafatsa lisebelisoa tsa rona tsa khoebo.

• Mekhahlelo ea Demo : Boikoetliso ba 'mele le lithupelo tsa lisebelisoa.

• Networking Lounges : Libaka tse sa tloaelehang tsa ho hokahana le lithaka—re kopane le baemeli ba 3 ba lehae ba ratang ho emela XYSFITNESS naheng ea Brazil.

Ho Sheba Morao: Lefa la Expo la Lilemo tse 25

Fitness Brasil Expo ha ea ka ea fetoha ketsahalo e ka sehloohong ea boikoetliso ba Latin America ka bosiu bo le bong. Leeto la eona le bonts'a kholo ea boikoetliso ba Brazil:

• 2000: E phatlalalitsoe e le 'IHRSA Fitness Brasil' ho tlisa mekhoa e metle lefatšeng ka bophara Brazil. Likhatiso tsa pele li ne li shebane le lipontšo tse nyane le lithupelo.

• 2010–2020 : E ile ea hola ka sekhahla sa boikoetliso ba 'mele sa Brazil, ea hola libakeng tse kholoanyane le ho hohela babali ba libaka. E emisitsoe feela ka 2020 ka lebaka la seoa sena.

• 2024: E fihlile lilemo tse 25, baeti ba 25,000, le botumo ba 'khoebo + thuto' hub.

• 2025: E fetoletsoe ho 'Fitness Brasil Expo' -e leng sesupo sa ho iphetola ha eona ho ba ketsahalo ea lefats'e ea nnete.

Kajeno, e leka-lekanya sekala sa FIBO ea Europe le tsepamiso ea IHRSA mabapi le lintlha tse ka etsahalang—joaloka linako tsa 2024 tsa 200+ mabapi le tsamaiso ea boikoetliso le theknoloji.

Mmaraka oa Boikoetliso oa Brazil: Tlhokahalo ea Mekhoa ea ho Khanna (Hobaneng re Etselitsoe)

Ho utloisisa hore na ke hobane'ng ha lephephe la rona le ne le tletse, u hloka ho bona tsoelo-pele ea indasteri ea boikoetliso ea Brazil. Ke e 'ngoe ea tse holang ka potlako lefatšeng ka bophara-'me ke sena se e hlohlelletsang:

1. Khōlo ea Boikoetliso: Katoloso ea 3x ka Lilemo Tse Leshome

• 2014: 19,266 libaka tsa boikoetliso.

• 2024: 56,833 gyms (31,000 ngolisitsoeng ka molao).

• Litho: limilione tse 7.9+ (ke 3-4% feela ea baahi ba Brazil-kamore e kholo ea ho hola!).

'Maraka o arohane (li-gyms tse nyane li laola), empa liketane tse theko e tlaase, tse 24/7 (tse bululetsoeng ke Planet Fitness) li ntse li eketseha ka potlako-haholo-holo São Paulo (25% ea libaka tsa boikoetliso tsa Brazil li teng mona).

2. Consumer Shifts: Bophelo bo Botle, Bonolo & Fetola

• Palo ea batho : 62% ea banna, 38% ea basebelisi ba basali; boholo ba lilemo tse 26-45.

• Litšusumetso : 66% terene bakeng sa bophelo bo botle ba 'mele, 57% bakeng sa bophelo bo botle ba kelello (ka pele ho lefu la seoa).

• Mathata : Nako le maikemisetso—kahoo libaka tsa boikoetliso li batla lisebelisoa tseo ho leng bonolo ho li sebelisa le tse tšoarellang (lumela, XYSFITNESS !).

3. Tlhokahalo ea Thepa: Khoebo le Bolulo Booming

Mmaraka oa lisebelisoa oa Brazil o khannoa habeli:

• Khoebo : Li-gyms li hloka lisebelisoa tse nang le sephethephethe se phahameng (sefate sa rona sa X9 se etselitsoe basebelisi ba 10+ ka letsatsi).

• Bolulo : Thekiso ea boikoetliso ba lapeng e ile ea eketseha - li-dumbbells tse feto-fetohang li nyoloha ka 250% selemo le selemo.

Litsebi li bolela esale pele kholo ea 9.5% ea selemo ho fihlela ka 2030-ho etsa Brazil 'maraka oa bohlokoa bakeng sa XYSFITNESS .

Hobaneng XYSFITNESS E Lokela 'Maraka oa Brazil

Katleho ea rona pontšong ha ea ka ea ba lehlohonolo - ke hobane re rala lisebelisoa bakeng sa litlhoko tse ikhethang tsa Brazil:

• Durability : Mohala oa rona oa khoebo o sebetsana le tšebeliso e boima (e bohlokoa bakeng sa 24/7 gyms).

• Tumellano : Re finyella litekanyetso tsa lefats'e (EN957, ASTM) le litlhoko tsa lehae (INMETRO).

• Flexibility : MOQs ho tloha ho li-unit tse 5 ho isa ho tse 500-e nepahetse bakeng sa li-gym tse nyane kapa liketane tse kholo.

• Tloaelo : Re fana ka mebala ea mofuta le li-logo tse behiloeng (tse tsebahalang ka liketane tsa boikoetliso tse batlang ho hlahella).

Na u se u itokiselitse ho ba 'moho bakeng sa Boom ea Boikoetliso ea Brazil?

Libaka tsa boikoetliso tsa 'mele tsa 30,000+ tsa Brazil le 'maraka o ntseng o hola oa boikoetliso ba lapeng li hloka lisebelisoa tse tšepahalang - 'me re tlil'o fana ka tsona. Ho sa tsotellehe hore na u mong'a jimi ea São Paulo, morekisi oa Chile, kapa u mofuta o batlang ho kena Latin America, XYSFITNESS o na le lisebelisoa le tsebo ea ho u tšehetsa.

Ho tloha ho X9 commercial treadmill ho ea ho H5 foldable home bike, lihlahisoa tsa rona li etselitsoe ho tšoarella—le ho u thusa ho hola. Re se re ntse re latela 120+ e etellang pele ho tsoa ho expo, empa nako e ntse e le ea ho kenella.

Re romelle potso ea hau kajeno ho fumana mantsoe a qotsitsoeng, ho ithuta haholoanyane ka lisebelisoa tsa rona tse lumellanang le Brazil, kapa u buisane ka hore na re ka tšehetsa projeke ea hau e latelang joang. Ha re boloke indasteri ea boikoetliso ea Brazil e ntse e tsoela pele—hammoho.

XYSFITNESS - Thepa ea Global Fitness, Litharollo tsa Sebaka